Volkswagen has a different approach for this year’s Paris Motor Show, a cost-cutting one
Bentley and Lamborghini have announced their absence at this year's Paris Motor Show unfolding Sept. 29-30.
Auto show attendance is an expensive business, especially for luxury/exotic brands such as Bentley or Lamborghini, sometimes incurring seven-digit costs.
The absence of the two VW-owned brands is another unfortunate after-effect of the Dieselgate scandal when Volkswagen 2.0-liter diesel models were caught using a "defeat device" to trick American emissions regulations.
From a financial standpoint, one year after Dieselgate started, Volkswagen Group is set to make about $16-billion less, so the cost-cutting methods are the most important filter at the moment.
"A crisis can lead to marginalization, but it can also mark the turning point for something better, for a real change of tack," Chief Executive Matthias Mueller stated on Sept. 14.
It is the most logical thing to do at the moment, indeed, but it is still a shame we won't be seeing Bentleys and Lambos in Paris this fall.
These two brands add up to the list of absentees for Paris Motor Show: Volvo, Ford, and Aston Martin have also confirmed skipping this month's event.
via Reuters