See the ultimate Dodge performance vehicles in a series of videos
Dom Toretto might be fast and furious, but he still likes his Dodges, as the latest advertising series by Dodge shows.
Vin Diesel drove a lot of cars in the Fast & Furious franchise, but there's one car that always stayed in his soul: “Ever since ‘The Fast and the Furious’ began, my favorite has been the 1970 Dodge Charger,” Diesel said.
So, from here to a full-blown (and profitable) partnership with Dodge, there was just a small step to make. And their latest ads are nice to watch, too.
“As Dodge is a partner in making the ‘Fast & Furious’ films, I’ve gotten to know what they stand for…as well as their passion for creating high-performance cars like the Hellcats and the Demon. They’re bringing muscle back the right way, and these are my kind of cars.”
The main idea behind the videos is to show that driving a Dodge Challenger SRT Hellcat, Charger SRT Hellcat or Durango R/T enables you to forge your own path.
Diesel has more than 100 million fans on his Facebook page alone, so the guys from FCA should be very happy with this deal, no matter how many million dollars they paid the Hollywood powerhouse to star in their videos.
In addition to the ads, Diesel will chat about his experiences driving Dodge vehicles and introduce his enormous fan base on his social media platforms to the brand’s “The Brotherhood of Muscle” lifestyle, says FCA, so we're in for some more Dodge lovin' from the Dom. Not that we're complaining.